February Meeting Recap: How to Break Into Content Marketing

It’s no secret that the internet has transformed the media world. Traditional media channels like print newspapers and magazines have been forced to consolidate or fold as subscriptions and readership continue to dwindle. This presents a challenge to most freelancers trying to eke out a living through traditional outlets. But it isn’t all bad news. Even as traditional media channels…

Read More→

What Freelancers Need to Know About Crafting Emails

A recent survey indicates that half of American workers will be freelancers by 2027. Freelancing is different from traditional full-time work in many ways, but as with any job you still need to communicate via email with the utmost professionalism.  If anything, email is even more important in freelance work, since reporting to clients remotely means you rely on it…

Read More→

July Meeting Recap: Is Your Confidence Showing?

When Darlene Templeton was young, going through a divorce, and unemployed, she figured IBM was a big company that must need secretaries. So she waltzed into the IBM offices in jeans and t-shirt to ask for an application. It was only after she was in the building that she realized she was sorely underdressed – everywhere she looked were people…

Read More→

Writing for the Web 101

You’ve gotten compliments on your writing your whole life. You know it’s something you’re good at, and you’ve decided it’s time to try to make a living at it. Yet if your goal is to become a freelance writer, being good at writing is just one part of the job. You also need to figure out how to do the…

Read More→

How to Avoid a Media Crisis (Or Be Helpful During One): April Meeting Recap

The Academy Awards. Chipotle. EpiPen. Uber. Ryan Lotke. 2016 was a banner year for media crises, and 2017 is off to a great start. So getting crisis management tips from Libba Letton at Freelance Austin’s April meeting was timely, useful and definitely fun. Libba has built a career in the media crisis trenches, including in her work with Whole Foods,…

Read More→