How To Set Up A Website For Your Personal Brand

When you decide to work as a freelancer, you start building a special kind of one-person brand — one that will blur the lines between your professional image and your personal one. In doing so, you have the opportunity to represent your unique self in a way that draws people to your products or services. Unfortunately, even if you’re not…

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Video Brings the Freelancer to Life: January Meeting Recap

Should freelancers use video to market their businesses? The answer, says photographer and videographer Matthew Lemke, is an unequivocal yes. “Video is a very powerful storytelling medium because it uses more than one modality: sight, sound, text … the more we use, the more we retain,” Lemke told a crowd of us at the January meeting of Freelance Austin. Matt…

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8 Tips to Help Sell Your Freelance Services: July Meeting Recap

“Is this prospect qualified to work with me? Am I qualified to work with them?” These are just two of the questions Nick Weynand prompted freelancers to ask themselves at our July Freelance Austin meeting. Weynand, who is the founder, president and strategy director at TradeMark Media, was armed with fascinating, field-proven insights on Selling Yourself: Persuasive Communications for the…

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