Sherry Lowry, a long-time entrepreneur, has developed seven businesses in seven industries ranging in size from a solo/freelancer supported one up to an entity of 20,000 clients across N.America. She works primarily with founders and owners of other small-to-medium-sized businesses around their own “what next” questions, hopes, and keen desires. All her credibility resides in their results, and commitment is to the long-term value their engagements produce. The fact they and their staffs span all five generations currently active in the marketplaces and within our workforces, sparked her original, generational research that she shared a bit of.
Sherry told us that we may need to communicate differently with the people with which we interact depending on the generation they are in.
The meeting was held at:
- Editorial Calendars: Tools and Tips from the Pros - May 18, 2015
- Writing Proposals that Get the Job: Meeting Recap - May 14, 2014
- Infographics — A Picture’s Worth 1,000 Words: Meeting Recap - April 9, 2014