Event Recap: Seeing the Bright Side During Challenging Times

As temperatures soared in August, Freelance Austin members met virtually to share their coolest tips for thriving during challenging times, the resources they find most helpful, and what they’d like to change about their freelance lives. Three breakout groups featured two questions each, for a total of six questions: #1: Are you happy with where you are in your freelance…

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Freelance Austin Members Spill Their Success Secrets

As freelancers, we often turn to experts for answers about taxes, marketing, and technology, but when the topic is freelancing, we don’t have to go very far to get the wisdom we seek. During an unconventional monthly meeting on April 14, Kara Myers, VP of Freelance Austin, moderated a discussion – based on questions submitted in advance – in which…

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Event Recap: Modern Freelancer Dilemmas: Carry an Ethical Road Map to Build Sustainability

We’re freelancers because we like having more freedom – or maybe we just wanted to opt out of the corporate world. But the best part of freelance life may be that we can choose who we want to work with. Yet sometimes that choice comes with nagging questions: Am I OK with this client’s business and intentions? Is this a…

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Guest Blog: Three Technology Tips to Get You on Track

Running a freelance business comes with the rewards of being your own boss, setting your own hours, and being in control of your income. However, with control comes being responsible for the systems your business uses to produce revenue, namely your computer and office technology. When that technology isn’t performing as expected, you spend more time working in your business…

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Event Recap: Build a Strong Brand Before You Market

Good branding starts with a logo, right? Not according to Gail Gonzales, the speaker at Freelance Austin’s August meeting. Gail, owner of Evolve Your Brand, suggests exploring your values to determine your “why” before concentrating on design elements to reinforce your brand. As much as Gail believes in the power of visual branding, she learned that her clients’ success depended…

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How Often Do You Replace Your Freelance Business Computer?

I’d originally planned to blog about Macs vs PCs because I knew there would be some pithy things to say about this heated debate topic. Our house is divided, for what it’s worth. So I asked a few friends about their preference (ok fine, I posted on a Facebook group for local freelancers) and used a funny cat meme –…

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