Event Recap: Three Steps to Unapologetic Confidence as a Solopreneur

Christina Glickman – a Chicago mom of four and self-described “Type A hustler” – has a stock reply when her kids complain they cannot do something. “Tell me what you CAN do, not what you can’t.” It is this philosophy that helped Christina – after 15 years in advertising – to customize a career and life that she is joyful…

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Event Recap: Sell More with Case Studies

Emma Siemasko started off Freelance Austin’s September meeting with a discussion about …wait for it, toilets. She explained that her friend raved about her recent purchase of a bidet, touting its life-changing qualities, to the point where Emma went and purchased one for herself. Emma, founder of Stories by Us, said, “You may be asking yourself what a bidet has…

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Freelance Austin Members Spill Their Success Secrets

As freelancers, we often turn to experts for answers about taxes, marketing, and technology, but when the topic is freelancing, we don’t have to go very far to get the wisdom we seek. During an unconventional monthly meeting on April 14, Kara Myers, VP of Freelance Austin, moderated a discussion – based on questions submitted in advance – in which…

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Event Recap: Build a Strong Brand Before You Market

Good branding starts with a logo, right? Not according to Gail Gonzales, the speaker at Freelance Austin’s August meeting. Gail, owner of Evolve Your Brand, suggests exploring your values to determine your “why” before concentrating on design elements to reinforce your brand. As much as Gail believes in the power of visual branding, she learned that her clients’ success depended…

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Event Recap: Pivot Your Business Roundtable with Karen Baker

What if you could make more money doing the same work you do now, but with a couple of simple tweaks? That’s exactly what Karen Baker, a business coach with 25 years of experience under her belt, recommended during our June virtual meeting when she led a roundtable discussion on how to pivot your business in these difficult times. A…

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Event Recap: Marketing on a Shoestring

Did you miss our March meeting? Don’t worry, we have your back! Cindy Brummer, user experience designer and creative director for Standard Beagle, shared her recommendations for making the most of your marketing budget. And let me tell you, she didn’t pull any punches! Let’s face it, most freelancers are better at working in the business than on the business….

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