Writing for the Web 101

You’ve gotten compliments on your writing your whole life. You know it’s something you’re good at, and you’ve decided it’s time to try to make a living at it. Yet if your goal is to become a freelance writer, being good at writing is just one part of the job. You also need to figure out how to do the…

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Video Brings the Freelancer to Life: January Meeting Recap

Should freelancers use video to market their businesses? The answer, says photographer and videographer Matthew Lemke, is an unequivocal yes. “Video is a very powerful storytelling medium because it uses more than one modality: sight, sound, text … the more we use, the more we retain,” Lemke told a crowd of us at the January meeting of Freelance Austin. Matt…

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8 Tips to Help Sell Your Freelance Services: July Meeting Recap

“Is this prospect qualified to work with me? Am I qualified to work with them?” These are just two of the questions Nick Weynand prompted freelancers to ask themselves at our July Freelance Austin meeting. Weynand, who is the founder, president and strategy director at TradeMark Media, was armed with fascinating, field-proven insights on Selling Yourself: Persuasive Communications for the…

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Should You Call Yourself a Freelancer?

The word “freelance” is largely defined by what it’s not. A person who does freelance work doesn’t commit to one company or organization full time in exchange for a salary and benefits. Instead, freelancers work with a hodgepodge of different clients, providing services as needed on a temporary or part-time basis. Over one-third of workers in the United States have…

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The Art of Networking: How to Build Bridges, Not Burn Them

I wouldn’t call myself a “networking expert” and I would never pretend to sell myself to someone as a person who “connects” people. However, a lot of people have told me that I know a lot of people, I’m good at bringing people together and I’ve managed to create a rather large network in the past few years. I (maybe…

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Picture This on Social: June Meeting Recap with @AndreaGenevieve

Freelance Austin’s June 10th meeting featuring Andrea Michnik (andreagenevieve.com, ) at Tech Ranch was an informative and interactive exploration into the ever-changing world of social media via her helpful “Savvy Social Media Guide.” Specifically, she covered how best to snap, shoot, crop, edit and post professional-looking photos, video and content on the web to enhance both SEO and engagement on…

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