5 Good Reasons to End a Client Relationship (And How to Do It)

One of the really great benefits of freelancing is the option to be picky about who you work with. We’ve all heard horror stories about toxic work cultures – or have our own! –  that drive home how much of a privilege it is to be able to walk away from client relationships that aren’t working. But freelancers often second…

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What Freelancers Need to Know About Crafting Emails

A recent survey indicates that half of American workers will be freelancers by 2027. Freelancing is different from traditional full-time work in many ways, but as with any job you still need to communicate via email with the utmost professionalism.  If anything, email is even more important in freelance work, since reporting to clients remotely means you rely on it…

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December Meeting Recap: Using LinkedIn to Network and Grow Your Freelance Business

When many of us think of networking, we envision awkward meet-and-greet functions with stacks of business cards exchanging hands among complete strangers. But thanks to LinkedIn, the massive platform for professionals that boasts 562 million users worldwide, networking has gone digital. If you’re like many busy freelancers, a LinkedIn profile is something you set up a while ago and haven’t…

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November Meeting Recap: Effective Marketing Strategies for Freelancers

At our November meeting, KUT’s Jennifer Stayton led a lively discussion with panelists, John Egan and Dana Marruffo, about marketing a freelance business. Egan is a freelance content marketer and writer and former editor of the Austin Business Journal. Marruffo is the founder of Buzz Public Relations, LLC. They shared insights from their own experiences running freelance businesses. For many…

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6 Tips for Making the Most of Networking Opportunities

A freelancer’s business rarely tracks in a predictable line. There are periods when we have more work than we can handle followed by stretches when we begin to second-guess this freelance life. The important lesson is learning how to keep enough prospects in the pipeline to prevent the well from going dry. The key, of course, is networking. Networking is…

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The Freelance Parent Life

I really should have titled this article, “Can you have your cake and eat it too?” But I have questions about this cake. Are the kids awake? …. meaning, do I have to “share”? Can I eat it for breakfast? … instead of my 5 year old’s leftover jelly toast? Do we have enough milk? … or do I need…

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