Though Freelance Austin meetings are connected by a theme, monthly meetings don’t always follow the same format. This month, we took a field trip to Austin’s new Central Library for a special guided tour. Austin Public Library (APL) research librarian Meg Holle led our select group through all six of the library’s floors before providing a hands-on session searching online…
If the virtual Austin Public Library isn’t already your best friend, it soon will be. Blair Parsons and Maggie Bond, reference librarians with APL, dove deep into the library’s digital resources at July’s Freelance Austin meeting in our new digs, Vessel Coworking. (More on Vessel below.) Full-text Articles How many times have you searched online for a published article, only…
“Do you want more clients? Do you want to keep good clients coming back?” Nearly early every head in the room nodded (rather vigorously) in response to Jed Jones, co-founder and chief data scientist at MindEcology. The key to achieving these goals, he said, is using metrics to match your needs as a freelancer to those of your clients. And…
The Academy Awards. Chipotle. EpiPen. Uber. Ryan Lotke. 2016 was a banner year for media crises, and 2017 is off to a great start. So getting crisis management tips from Libba Letton at Freelance Austin’s April meeting was timely, useful and definitely fun. Libba has built a career in the media crisis trenches, including in her work with Whole Foods,…
Tax day is April 18 this year. Even if you’ve already filed, CPA Mari Ramirez undoubtedly shared something you didn’t know at the March Freelance Austin meeting, including these five frequently forgotten items on our personal and/or business returns. #1. “You ain’t giving away right!” When you drop off a trunk load at Goodwill, The Caring Place or another charity,…
Should freelancers use video to market their businesses? The answer, says photographer and videographer Matthew Lemke, is an unequivocal yes. “Video is a very powerful storytelling medium because it uses more than one modality: sight, sound, text … the more we use, the more we retain,” Lemke told a crowd of us at the January meeting of Freelance Austin. Matt…
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